CEO Loctician
Discover the 7 Systems Blocking Your Growth and
Learn How to Build, Leverage, and Scale Like a CEO Loctician
✨ Unlock the 7 Systems That Turn a Loctician into a CEO
If you’ve been feeling stuck, inconsistent, or overwhelmed trying to grow your loc business — it's not you, it’s your systems and processes.
Discover which of the 7 areas are holding you back and get the clarity you need to grow with confidence.
The first step to running your loc business like a CEO — not just a stylist.
The CEO Loctician Audit is an interactive business guide that helps you evaluate your entire loc business — from your mindset to your maintenance skills — so you can identify what’s working, what’s missing, and what to focus on next.
You’ll rate yourself in 7 key systems every successful loctician needs to master:
✅ Skillset — Master your craft
✅ Mindset — Develop confidence and CEO habits
✅ Marketing — Attract and nurture your dream clients
✅ Service — Define your signature transformation
✅ Sales — Communicate and convert with ease
✅ Operations — Create systems that save time and stress
✅ Finance — Price properly and profit consistently
WHO IS THIS FOR?
This is for you if you’re ready to shift from stylist to CEO.
This is perfect for you if you’re a loctician who:
> Feels overwhelmed or stuck trying to grow your business
> Wants more structure, systems, and confidence
> Desires consistent clients and income (without burnout)
> Knows you were called for more than just “doing hair”
Whether you’re new or established, this audit will help you see your business clearly and know your next move.
WHAT YOU’LL GET INSIDE
🧩 Step-by-Step Self Audit
Rate your systems across the 7 categories and uncover your biggest growth blockers
🪞 Reflection & Awareness Prompts
Powerful questions to help you think like a CEO and refocus your business priorities.
🚀 Personalized Next Step
At the end of your audit, discover your level on where you stand in your loc business.
BONUS OFFER
🎁 Bonus Included: My Next CEO Moves Reflection
End your audit with a guided reflection worksheet to help you identify your top 3 next steps and prepare you for your next action step.
This bonus alone will help you think like a CEO and take aligned action immediately..
WHY THIS MATTERS
You can’t fix what you don’t see or know.
Most locticians don’t need more clients — they need better systems.
The CEO Loctician Audit helps you pinpoint the exact areas slowing your growth, so you can stop spinning your wheels and start scaling strategically.
It’s not about doing more — it’s about doing what matters most.
Meet Pauline
Licensed Master Cosmetologist, Loctician Mentor & Coach, and Founder of En Toi Beauty & Wellness, Host of the Locpreneur Experience Seminar, and The CEO Loctician.
With over a decade of experience, she’s helped dozens of locticians turn their passion into structured, scalable businesses without overwhelm.
Through her mentorship, courses, and training programs, Pauline teaches loc professionals how to go from behind the chair to CEO with clarity, confidence, and systems.
Your Next-Level Business Starts Here.
This isn’t just a workbook — it’s your first step toward building a profitable, structured, and peaceful business that runs with clarity and confidence.
For less than the cost of lunch (literally), you can finally see what’s been holding you back and start operating like a CEO Loctician.
“Your next-level business is built by design, not default.”
— Pauline Walker, The CEO Loctician
